Digital Marketing

Digital Marketing

In today's competitive market, it's important to use every means possible, to give you an advantage. Your website is a great tool, for reaching millions of people browsing the Internet on a daily basis, looking for content, products and services. With effective digital marketing, your chances of reaching many more people increases dramatically.

Search Engine Marketing

Search Engine Optimization

The process of optimizing a website so it appears high on search results for a given set of keyword and key phrases. A highly competitive market as many people compete to be listed on the first three pages. We have over a decade experience doing SEO and we make sure to follow the rules, set out by the search engines. It takes time but all the effort and investment pays off in the end, because 95% of all website visits normally start with a search.

Search Engine Advertising

Also called pay-per-click management it is the process of managing the placing of ads on search engines and optimizing those ads so clients get the best return on investment. Clients are charged each time an interested party clicks on an ad. Companies compete for the advertising space by placing bids on the amount an advertiser is willing to pay for each click. Ads can be targeted on a wide variety of criteria including location, language and more.

Social Media Marketing

Social media is huge today with more than 3 billion people using social media to communicate and interact with other users. That is close to half the world's entire population.

Organic Social Media

The free version of doing social media marketing where we create profiles, pages and groups. We make regular and engaging posts so people visit your pages and join your groups. We also get people to share your content, so more people visit your website and become clients.

Social Media Advertising

The paid version of social media marketing, where you can decide a budget and you are charged every time an interested person clicks on one of your ads. There are various places to advertise on social media and you are not only restricted to pages or groups. We provide you with the best options for your industry and business.

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Email Marketing

Still the most effective form of digital marketing and with automation in place, your campaign runs itself. This allows more time to fine tune the campaign and check its progress.

Setup

No use trying to send emails if your email server is blacklisted or your emails are not properly configured and half your emails get blocked by recipients. We first make sure emails are received.

Design

Email design is often the difference between people opening the mail, or discarding it. Proper email design includes creating interesting subject lines, text, links and image placement.

Engagement

The purpose of any email is to get the recipient to open it, read it and respond in some kind of fashion. We create emails that with our clients approval offer people something and make them happy they opened the mail.

Automation

There is really great software on the market that can automate the sending of email in a number of ways. You can schedule the emails and see how many were opened, rejected or discarded.


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